Anna Serena

For Anna Serena of Miami Beach, Florida, DON’T STOP is a signature and a way of life. It’s also fitting for racing a motorcycle without a front brake, which makes her a great fit for the Build. Train. Race. Flat Track program!

Through her busy schedule on the road booking shows and producing events around the country, the 36-year-old also finds time to ride and race motorcycles. Anna has racked up several thousand miles on her three beloved vintage bikes, and has competed in hare scrambles and on dirt tracks. Throughout the experiences, it’s not the trophies or checkered flags that count, it’s the experiences. “I have made countless friends, learned about roadside repairs, and expanded the DON’T STOP brand into an exciting addition to the motorcycling community,” Anna said.

The Build. Train. Race. program is Anna’s first foray into the world of non-vintage motorcycles—a new experience she is looking forward to.